GREENVILLE – Main Street Greenville is proud to announce that John Baumgardner, a downtown building owner who is investing in the upper floors of Greenville’s historic storefronts, will serve as grand marshal of the 23rd Annual Hometown Holiday Horse Parade on Saturday, Nov. 21. Baumgardner will lead the procession through downtown Greenville.
Baumgardner, his wife Stephanie, and his children own 21 buildings in Greenville, and his guiding principle is to develop the second and third floors. He recently finished an upper-floor project on Martin Street, and three more projects are in the works.
His first downtown purchase was the building that houses Don’s Pizza. He bought it when Greenville started a downtown organization, because he wanted to help build it.
“Downtown and parks are what make a good community, and we have beautiful examples of both,” said Baumgardner. “I love seeing how many people come out and fill downtown for an event like this. It helps our businesses, and as a landlord I know how tough it is to be in business. Anything that can help is worth doing.”
Baumgardner credits fellow Greenville building owner Mike Jones as a mentor and friend.
The Hometown Holiday Horse Parade brings horse-drawn carriages, wagons, buggies and riders through downtown Greenville, followed by a lighted truck parade, and the community is invited to line the route and enjoy the show. Families, neighbors and visitors can cheer on the horses, trucks and drivers as they pass. Bring a chair and plan to stay a while.
When: Saturday, Nov. 21, 2026, at 7 p.m.
Where: Starting at the Annie Oakley Statue on S. Broadway St.
Cost: Free



